Top dates for your 2022 social media calendar

With 2021 quickly drawing to a close, it’s about time to start planning next year’s social media strategy. If you’re looking to get more traction and followers online (and who isn’t?), make the most of key dates and events to link to your business.

Your 2022 social media calendar

By planning content related to specific events in advance, you’ll be all set to capitalise on this later. Having pre-made posts at the ready also means you can post when hashtags or trends are at their peak.

Remember to take care when choosing your dates to mark, as not all of them will be suitable for your brand or sector.

Here’s our bumper list of dates to consider in 2022:

January

01/01 – New Year’s Day (bank holiday)
02/01 – Bank Holiday (Scotland only)
03/01 – Bank Holiday/Festival of Sleep Day
04/01 – World Braille Day/Bank Holiday (Scotland only)
05/01 – Back to school* (Scotland only)
12/01 – Kiss a Ginger Day
16/01 – World Religion Day
17/01 – International Mentoring Day/Blue Monday
21/01 – National Hug Day
24/01 – International Day of Education
25/01 – Burns Night
26/01 – Australia Day
27/01 – International Holocaust Memorial Day

February

01/02 – Chinese New Year
02/02 – Groundhog Day
04/02 – Winter Olympic Games (Beijing, China)
05/02 – Six Nations Rugby Championship
07/02 – Send a Card to a Friend Day/National Sickie Day/Children’s Mental Health Week begins
08/02 – Safer Internet Day
09/02 – National Pizza Day
11/02 – International Day of Women and Girls in Science
13/02 – World Radio Day/American Football Super Bowl
14/02 – Library Lovers Day/Valentine’s Day/Mid-term break begins* (Scotland only)
15/02 – NSDesign’s 23rd Birthday
17/02 – Random Acts of Kindness Day
18/02 – Care Day
20/02 – World Day of Social Justice
21/02 – International Mother Language Day
22/02 – World Thinking Day
28/02 – Rare Disease Day

March

01/03 – Pancake Day/Zero Discrimination Day
03/03 – World Wildlife Day/World Book Day/World Hearing Day
08/03 – International Women’s Day
09/03 – National No Smoking Day
10/03 – International School Meals Day
17/03 – St. Patrick’s Day
18/03 – World Sleep Day/Global Recycling Day/Comic Relief Day
20/03 – International Day of Happiness
21/03 – World Poetry Day
22/03 – World Water Day
23/03 – World Meteorological Day
25/03 – International Day of Remembrance of the Victims of Slavery and the Transatlantic Slave Trade
26/03 – Earth Hour
27/03 – Mother’s Day/Clocks go forward/Academy Awards (The Oscars)
30/03 – World Bipolar Day

April

01/04 – April Fools Day/Easter holidays begin* (Scotland only)
02/04 – World Autism Awareness Day/Ramadan begins
04/04 – US Masters Golf
05/04 – International Day of Conscience
07/04 – World Health Day
09/04 – Grand National (Aintree Racecourse)
10/04 – National Siblings Day
15/04 – Good Friday – Bank Holiday
17/04 – Easter Sunday
18/04 – Easter Monday – Bank Holiday (not Scotland)
21/04 – World Creativity and Innovation Day/National Tea Day
22/04 – International Girls in ICT Day
23/04 – World Book and Copyright Day/English Language Day/St George’s Day
26/04 – World Intellectual Property Day
28/04 – World Day for Safety and Health at Work
29/04 – International Dance Day

May

01/05 – End of Ramadan
02/05 – Early May Bank Holiday/May Day bank holiday (Scotland only)
03/05 – World Asthma Day
04/05 – May the Fourth (Star Wars Day)
05/05 – World Password Day/In-Service day for local elections (Scotland only)
08/05 – Garden Day/World Red Cross Day
11/05 – Eat What You Want Day
14/05 – National Biscuit Day
15/05 – International Day of Families
17/05 – World Telecommunication and Information Society Day
19/05 – National Numeracy Day
20/05 – World Bee Day
21/05 – International Tea Day/World Meditation Day
22/05 – World Goth Day
23/05 – World Turtle Day
28/05 – World Hunger Day/Uefa Champions League Final
30/05 – National BBQ Week/Gloucester Cheese Rolling Day

 

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June

01/06 – Beginning of Pride Month/Global Day of Parents
02/06 – Spring Bank Holiday/The Big Lunch begins
03/06 – World Bicycle Day/Platinum Jubilee Bank Holiday/National Fish and Chips Day
05/06 – World Environment Day/The Big Lunch ends
08/06 – World Oceans Day
11/06 – The Queen’s Birthday
16/06 – Clean Air Day
18/06 – International Picnic Day
19/06 – Father’s Day
21/06 – Summer Solstice
22/06 – Windrush Day
23/06 – National Writing Day
24/06 – End of school year* (Scotland only)
27/06 – Micro-, Small and Medium-sized Enterprises Day/Wimbledon Tennis Championship
30/06 – World Social Media Day

July

01/07 – Tour de France begins/British Grand Prix begins
04/07 – Independence Day (USA)/National Thank You Day
06/07 – UEFA Women’s Euro 2022
07/07 – World Chocolate Day
11/07 – World Population Day
15/07 – World Youth Skills Day
17/07 – National Ice Cream Day/World Day for International Justice/World Emoji Day
18/07 – Nelson Mandela International Day
24/07 – National Tequila Day
28/07 – Birmingham Commonwealth Games
30/07 – International Day of Friendship

August

01/08 – Yorkshire Day/Bank Holiday (Scotland only)
04/08 – Cycle to Work Day
05/08 – International Beer Day
08/08 – International Cat Day
10/08 – International Update Your Bio Day
12/08 – International Youth Day
13/08 – International Left-Handers Day/National Prosecco Day
17/08 – Back to school* (Scotland only)
19/08 – World Humanitarian Day/World Photography Day
21/08 – World Entrepreneurs’ Day
25/08 – National Burger Day
29/08 – Summer Bank Holiday (not Scotland)

September

05/09 – International Day of Charity
08/09 – International Literacy Day
10/09 – World Suicide Prevention Day
16/09 – International Day for the Preservation of the Ozone Layer
17/09 – World Cleanup Day/Oktoberfest begins
18/09 – International Equal Pay Day
21/09 – International Day of Peace
23/09 – International Day of Sign Languages/September weekend holiday begins* (Scotland only)
27/09 – World Tourism Day/September weekend holiday ends (Scotland only)

October

01/10 – UK Black History Month begins/World Vegetarian Day
02/10 – London Marathon Day
04/10 – World Animal Day
05/10 – World Teachers’ Day
06/10 – National Poetry Day
10/10 – World Mental Health Day/World Homelessness Day
14/10 – World Egg Day
15/10 – Global Handwashing Day
17/10 – October week holiday begins* (Scotland only)
21/10 – Back to the Future Day
24/10 – Diwali
25/10 – World Pasta Day
29/10 – RSPB Feed the Birds Day
30/10 – Clocks go back31/10 – Halloween/World Cities Day

November

01/11 – World Vegan Day/National Author’s Day
02/11 – National Stress Awareness Day
03/11 – Sandwich Day
04/11 – National Roast Dinners Day
05/11 – Bonfire Night
11/11 – Remembrance Day
13/11 – World Kindness Day
14/11 – World Diabetes Day
19/11 – World Toilet Day
20/11 – World Children’s Day
21/11 – World Television Day/FIFA World Cup (Qatar)
25/11 – Black Friday
28/11 – Cyber Monday
30/11 – St Andrew’s Day Bank Holiday (Scotland only)

December

01/12 – World AIDS Day
02/12 – International Day for the Abolition of Slavery
03/12 – International Day of Disabled Persons/Small Business Saturday
05/12 – International Volunteers Day
10/12 – Human Rights Day
11/12 – Christmas Jumper Day
18/12 – FIFA World Cup Final
21/12 – Winter Solstice
22/12 – Schools break up for Christmas* (Scotland only)
24/12 – Christmas Eve
25/12 – Christmas Day
26/12 – Boxing Day
27/12 – Bank Holiday
31/12 – New Year’s Eve

(*All school term dates provided courtesy of Glasgow City Council. Regional differences are likely to apply.)

In addition to key national and international events, don’t forget any significant dates for your area or region. This might include charity, political or local sporting events. It’s also important to check you’re using the best hashtags to get your content seen on these dates.

NSDesign’s helpful list is a great place to start planning your business’ 2022 social media calendar. It also means you can get a useful head-start on your 2022 content strategy before the new year! For more help with your digital marketing, get booked onto one of our social media masterclasses, buy the bestselling book, or talk to our friendly team!

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