The festive season is a magical time – and not just because it usually involves a festive tipple or two. It’s also a great excuse to shake up your social… Read more »
social media for business
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X marks the spot: Using rebranded Twitter for business
Back in February, we wrote about Elon Musk’s Twitter takeover. Since then, Twitter has had a somewhat controversial rebrand as “X”, and users are noticing a number of changes to… Read more »
Is it time for a social media audit?
[Hint: this question is rhetorical ;)] We all start our social media pages with the best of intentions. We’re going to post regularly! We’re going to innovate with a mix… Read more »
Threads: The new kid on the social media block
On the 5th July 2023, Meta (owners of Facebook and Instagram) launched their rival to Twitter: Threads. Much like Twitter, Threads is a text-focused social platform where users can publish… Read more »
Whatever happened to Pinterest?
A few years ago, Pinterest was THE platform for visual marketing content. It was the go-to place for businesses to post images of their products and services in a format… Read more »
How to leverage user-generated content for your business
When you think about content creation, your mind may jump straight to what content you can produce to promote your business. But have you ever considered using your audience’s content… Read more »
Does your business belong on Instagram?
When you think about social media for business, it’s easy to draw the line at Facebook, Twitter and Linkedin. However, Instagram has over two billion active users, and there’s a… Read more »
How to write Linkedin posts that get noticed
Small businesses can benefit hugely from a consistent presence on Linkedin, especially when they sell to other businesses. Linkedin is, after all, the only social media site designed from the… Read more »
5 ways to overhaul and improve your social media for 2023
There’s no time like a new year to give your social media channels a refresh. Chances are, you came back from the Christmas break with plenty of new ideas for… Read more »
Social media trends from 2022: a round-up
What a year 2022 has been! The world has started to figure out its ‘new normal’ after the Covid-19 pandemic, and this has been reflected in the emerging social media… Read more »