Let’s start with the obvious question: What the heck is a vanity metric? In simple terms, it’s a number that makes you feel good about your digital marketing efforts but… Read more »
Marketing
Welcome to the NSDesign Blog - the place to keep up with all the latest news, thoughts, tips, tricks and random goings-on from the Digital world!
How To Run an Effective Email Campaign
For your brand to maximise the ROI that email marketing can deliver, you need to know how to run an effective email campaign. If you’re not familiar with how to… Read more »
How to get the most from your Mother’s Day Marketing campaign
As Mother’s Day approaches, we look at how businesses can create engaging social media campaigns and digital marketing strategies to boost conversations and sales. 1) What’s your story? Marketing… Read more »
Key dates for your 2019 social media calendar
If you’ve yet to create your 2019 social media calendar, now’s the time to get cracking. Developing a calendar gives you the ultimate tool for planning your content strategy for… Read more »
Social media do’s and don’ts for small businesses
Social media for small businesses is vital for effective online communication. However, you need the right know-how to reap the rewards, so we’ve compiled this handy list of do’s and… Read more »
Is Facebook taking inspiration from Snapchat?
Imitation is the greatest form of flattery, and Facebook seems to have been doing a lot of that recently. Brand new features have been springing up all over the place,… Read more »
Social media dictionary
The world of social media has its own vocabulary. Not ‘lol’, ‘bff’ or the horrible term ‘bae’, though that does sometimes come into it. We’re talking about phrases like ‘tweets’,… Read more »
How to get people to notice your marketing emails
According to new research from the Direct Marketing Association, UK email marketing volumes reached an all-time high during the first half of last year with an average of three million… Read more »
Two thirds of top retailers failing to optimise emails for mobile
Hitting the Mark: Email Intelligence Report 2013/14, a new report from dotMailer, has revealed that two thirds of the UK’s top online retailers are creating email campaigns that are not… Read more »
Is mobile the future of retail?
According to a new report by Shop.org, retailers are investing larger amounts of money into their mobile offerings. The average budget is now $207,000, a three-fold increase on last year’s… Read more »