I’m always amazed when I ask a business owner how old their company is. Rather than hearing a definite answer, the response is usually, “Hmm… I don’t know, maybe around… Read more »
digital marketing
Welcome to the NSDesign Blog - the place to keep up with all the latest news, thoughts, tips, tricks and random goings-on from the Digital world!
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How small businesses can connect with local audiences
Although the Internet helps us access countless products and services worldwide, customers are keen to support local businesses. That’s especially true today, with 53% of consumers believing that shopping locally… Read more »
Producing engaging email newsletters: 5 key tips for businesses
As social media platforms rapidly emerge and enable new forms of content, it’s all too easy to forget the humble newsletter! Of course, email communications remain a popular medium for… Read more »
Getting started with livestreaming for business
While we urge caution when it comes to video footage of your office Christmas party (“evening Prime Minister”!), there’s no doubt that video content is becoming integral to businesses’ social… Read more »
4 key digital skills your small business needs in 2022
After another eventful year for small businesses, it’s clear that a versatile digital skillset is vital. With the turbulence of the pandemic and many related business closures, digital dexterity has… Read more »
Is email marketing still relevant in 2021?
Email marketing has been around for more than four decades. You might have seen articles claiming that email marketing is “dead”. But is this really the case? We’re seeing a… Read more »
5 ways Artificial Intelligence can transform digital marketing
What is Artificial Intelligence? Artificial intelligence (AI) is the branch of computer science that develops intelligence machines to work like humans. Simulating human behaviour enables both work efficiency and accuracy…. Read more »
Sustainable marketing: what it is and why it matters
Today’s consumers care a lot more about where their products come from than they did ten years ago. Buyers do lots of research before they buy, and if they don’t… Read more »
Digital Marketing to Gen Z: 6 Strategies for success
Who is Gen-Z? Born between 1997-2012, Gen-Z are the first generation to have grown up with technology at their fingertips. Similar to Millennials, they are comfortable using and adapting to… Read more »
Find your niche: The rise of sector-specific social media platforms
In today’s world, it seems like everyone’s on social media. Facebook, Twitter, Instagram and TikTok are social media staples, with users from all generations and walks of life. However, the… Read more »