If you’re a small business, you should think about how to optimise your Facebook business page. It’s where many potential customers will find your brand, so you need to make… Read more »
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Social media and cyber security: What’s the connection?
As a small business, you should seriously consider the relationship between social media and cyber security. More than one in eight companies have suffered security breaches involving social media-related cyber-attack…. Read more »
6 types of social media content small businesses should be using right now
Many people think that social media content is just about sharing what you had for breakfast this morning. However, for small businesses, it’s so much more. It’s a powerful tool… Read more »
How to personalise your social media marketing
As a small business, you need to personalise your social media marketing strategy if you’re going to build strong and authentic relationships with followers. This can be a little tricky,… Read more »
Ten things to remember when scheduling posts for social media
Scheduling posts for social media can be tricky – it requires a lot of work, attention and insight into your followers’ habits. However, when it’s done right it can be… Read more »
6 key ways to reach new customers using social media
Small businesses can undoubtedly reach new customers using social media. This is one of the key elements that draws SMEs to social media marketing, though there is a host of… Read more »
How can SMES use social media to compete with big business
A massive 50.7% of users expect the online customer experience for small businesses to be just as good as their big business counterparts. But with a lot more resources at… Read more »
Using Instagram for business: Another option for your social media strategy
Instagram for business is the next big thing. At least 50% of the 700 million people worldwide that use Instagram each month follow a business, so there’s a huge market out there for… Read more »
Why you should use Facebook Live for your business
Facebook’s the big boss when it comes to social media, and its new feature, Facebook Live, is shaking things up. Here, we’ll take a look at what it is and… Read more »
How to make the most out of social media images
A picture speaks a thousand words, and with the average person getting distracted in just eight seconds, there’s really no better way to grab attention and keep their focus. Visual… Read more »