Understanding how customers use social media is important for getting that digital marketing strategy nailed down. With the end of the year almost upon us, the air is thick with… Read more »
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6 vital steps to prepare social media channels for Christmas
Started thinking about how to prepare your social media channels for Christmas? Well, it’s cutting it a little fine, but there’s a lot you can do to get everything set… Read more »
The Real Risks of Twitter Rants!
Imagine this. You’re sitting on a train station bench, angry that the Train company have cancelled the 18:09 train back home to Stirling. In your frustration, you use your smartphone… Read more »
From hacks to cameras: the bizarre world of the Facebook marketing strategy
Some strange things have been happening with the Facebook marketing strategy of late, but there’s a lesson to be learnt for other businesses. Despite growing the company to become the… Read more »
Key dates for your 2019 social media calendar
**New 2020 Social Media Calendar now live** If you’ve yet to create your 2019 social media calendar, now’s the time to get cracking. Developing a calendar gives you the ultimate… Read more »
Social Media Features Update – October Outline
It’s been another busy month for social media updates so make sure you stay on top of all the latest platform features to help your business. From “Goodbye Google+” to… Read more »
Automation: How to administer multiple social media accounts (and keep an eye on key trends)
One of the most common questions we get asked during our training workshops or 1-2-1 consultations is “How do I administer multiple social media accounts?”. For smaller businesses especially, there’s… Read more »
In numbers: the awesome power of social media for business
Today, we’ll take a look at some recent stats that really drive home the awesome power of social media for business. After all, who doesn’t love a spot of number crunching… Read more »
Social Media Features Update – September Summary
Stay on top of the latest features from all the social media tools and platforms to help your business. From Facebook to Snapchat, here’s some recent updates we think you… Read more »
Owned media, earned media and paid media: What’s the difference?
Understanding the difference between owned media, earned media and paid media will get you a long way in digital marketing. In this blog, we’ll look at the definitions and differences… Read more »