On the 5th July 2023, Meta (owners of Facebook and Instagram) launched their rival to Twitter: Threads. Much like Twitter, Threads is a text-focused social platform where users can publish… Read more »
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Whatever happened to Pinterest?
A few years ago, Pinterest was THE platform for visual marketing content. It was the go-to place for businesses to post images of their products and services in a format… Read more »
5 AI graphic design tools for small business marketing
A little while ago, we wrote a piece all about ChatGPT, and its potential to revolutionise the way small businesses produce content. The world of AI innovation has only expanded… Read more »
How to leverage user-generated content for your business
When you think about content creation, your mind may jump straight to what content you can produce to promote your business. But have you ever considered using your audience’s content… Read more »
Are Facebook pages still useful for small business marketing?
Go back a decade and Facebook pages were all the rage. It seemed like every small business either had one or was thinking of starting one, before the Facebook algorithm… Read more »
Choosing your digital marketing channels
If you’re a small business owner who is relatively new to digital marketing, you may be feeling overwhelmed by the sheer amount of platform/channel choice. But don’t worry – we’re… Read more »
The power of the hashtag: Amplifying your content on social media
Using and following hashtags on social media can be a powerful way for small businesses to punch above their weight and grow their following. So, let’s take a look at… Read more »
Does your business belong on Instagram?
When you think about social media for business, it’s easy to draw the line at Facebook, Twitter and Linkedin. However, Instagram has over two billion active users, and there’s a… Read more »
How to use Canva for social media graphics
Unless you’re a professional designer using tools like Adobe Photoshop or Illustrator, you need an easy, cost-effective way to create eye-catching graphics for your social media posts. Enter Canva. What… Read more »
How to write Linkedin posts that get noticed
Small businesses can benefit hugely from a consistent presence on Linkedin, especially when they sell to other businesses. Linkedin is, after all, the only social media site designed from the… Read more »