Rewind some twenty or so years, and the path to purchase looked a lot different to how it does these days. Today’s consumers have a sea of digital information available… Read more »
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Welcome to the NSDesign Blog - the place to keep up with all the latest news, thoughts, tips, tricks and random goings-on from the Digital world!
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4 ways to differentiate your business in your marketing
Small to medium-sized businesses have several challenges to overcome with their digital marketing. One of the biggest is establishing what makes your business stand out from your competitors. This can… Read more »
5 social media marketing mistakes to avoid
When done right, social media has massive potential to build brand awareness, establish a community around your business, and expand your client base. However, it’s not an easy nut to… Read more »
4 ways webinars benefit your business
You’ve no doubt attended a few webinars over the last year, but have you considered hosting one to benefit your business? Thanks to COVID restrictions, and a change in how… Read more »
Free Digital Skills Training for Scotland’s Creative Industries
We’re delighted to be involved in the creation and delivery of a programme of 4 webinars tailored for small businesses operating within the Creative Industries in Scotland. 100% Funded through the… Read more »
Why you need a video marketing strategy
Video reigns supreme on social media today. So much so, that research indicates that it will account for a massive 82% of all Internet traffic by 2022 (SocialMediaToday)! In this… Read more »
People power: Micro-influencer marketing for your business
In our April blog, we pulled out some trends we predict will stick around, and influencer marketing was one of them. Over the last couple of years, brands have woken… Read more »
Social media marketing trends to watch in 2021
With the first few months of the year under our belts, we’ve got our eye on the social media marketing trends to watch in 2021! The pandemic continues to impact… Read more »
4 top-performing brands on social
The closure of many bricks-and-mortar locations during the pandemic has led to a surge of brands competing for attention on social media. However, there’s more to social media success than… Read more »
Common email marketing pitfalls (and how to avoid them)
Email marketing is a great means of communicating with customers and contacts in a targeted, quick, and inexpensive way. If done well, it can increase engagement with your business and… Read more »