If you haven’t put together your 2020 social media calendar, December’s the time to do it! The thinking behind creating a social media calendar is that your posts will gain… Read more »
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How to strike the right tone on social media
It can be hard to achieve the right tone on social media. How you communicate depends on your product or service, your audience and your organisation’s values. Perfecting your tone… Read more »
4 tips for writing killer call to actions!
Looking to give engagement a boost and nudge social media viewers onto your website? You need a killer call to action (CTA). However, creating a clickable comment is a little… Read more »
Why the creepy side of Facebook is great news for your business
Facebook is a powerful tool, but it has several features that the general public might find pretty creepy if they realised the extent of it. However, there’s nothing for you… Read more »
How to find your perfect social media audience
Finding your perfect social media audience can be tricky – after all, there are billions of social media users on the planet. So, how are you going to find the… Read more »
5 digital skills your business needs to succeed
As a business owner, you want to be at the top of your game. However, as new technologies sprout up almost daily it can be tough to keep up with… Read more »
What is social selling?
You may feel a little bit apprehensive or unsure about the concept of social selling, and we don’t blame you. It’s often seen as loud, flashy and in your face… Read more »
How to win in the digital marketing competition
Getting started with digital marketing can feel hard enough without being expected to outshine your competitors’ efforts. So, what do you do when your arch-rival’s social media pages have more… Read more »
Summer: the perfect time for a social media overhaul
Many small businesses experience a lull in trade over summer. Customers are on holiday, the kids are off school and it feels like there’s some room to breathe, at last…. Read more »
Tweeting for business: 4 top Twitter tips
Getting set up on Twitter is easy. Using it effectively can be tricky. But fear not: that’s why we’ve put together these four top Twitter tips, to help you create… Read more »