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Paid for Advertising (Argyll and Bute DigitalBoost)

January 21 @ 10:00 am - 12:00 pm

Ideal for those who have experience of paid advertising and have a digital marketing strategy in place but want to attract and retain more customers.

After this webinar you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from.

We will cover:

  • Strategy, ad content guidelines and ad sizes
  • Keyword planning, tracking and analysis to optimise your campaigns.
  • You will gain a clearer understanding of how to evaluate and analyse existing social media advertising campaigns
  • Pinpoint areas for improvement and be on top of legal guidelines.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.


January 21
10:00 am - 12:00 pm
Event Category:


Online Webinar


Colin Kelly