The SQA Diploma in Digital Marketing is delivered in partnership between NSDesign and Training Matters, and has been specifically designed to maximise the potential and professionalise the role of those… Read more »
SEO
Welcome to the NSDesign Blog - the place to keep up with all the latest news, thoughts, tips, tricks and random goings-on from the Digital world!
What makes a good blog?
If your homepage is your shop window, your blog acts as your store’s furnishings; little additional elements that set you apart from other brands, identify your place in the market… Read more »
Does your site have a responsive design for every screen?
There are many types of screen. Big ones, small ones, portable ones and even wearable ones. Each UK household has, on average, 7.4 internet devices (according to YouGov). That’s more… Read more »
Tips to boost your brand identity online
For many businesses, the company website has effectively replaced the traditional shop window as a means of communicating with customers. So how do you make sure your brand identity is… Read more »
5 features your website really needs
Setting up a new website or even revamping an old site, can be a daunting task. With all the features, plugins and technologies available in 2016, how can you even… Read more »
How to build links in 2016
Google have done an admirable job of mopping up spammy content using their Penguin and Panda algorithm updates. One of the most frequently used tools to drive traffic to dodgy… Read more »
Business Success in China
The third in our series of articles on China from Shanghai based blogger Benji Lamb, looks at the special relationship between Scotland and China, and explores the business possibilities opened up by… Read more »
6 common SEO mistakes and how to avoid them
Search engine optimisation is often regarded as a dark art, but in actual fact Google and the other major search engines are fairly clear on the basic things you… Read more »
Are keywords still important for SEO?
Over the last few years, the process of search engine optimisation has seen some massive changes. A number of major updates by Google have significantly changed the way search engine… Read more »
A beginner’s guide to writing for the web
Writing for the web is different to writing in print, for a number of reasons — you need to account for the fact that people are reading on a screen,… Read more »