The 'Embrace The Space Social Media For Business Masterclass' is NSDesign's flagship social media training workshop led by NSDesign's founder (and CPD registered presenter) Gary Ennis and television and radio personality Colin Kelly.
Specially tailored for the small/medium business community in Scotland this is an interactive, hands on, one day session suitable for everyone who wants to see business benefits from Facebook, Twitter, Linkedin and the rest.
We run these sessions regularly and are pleased to announce tickets are available now for the next one on Friday 9th August at Hillington Park Innovation Centre, Hillington, Glasgow. The price includes a networking lunch and tea and coffee breaks.
Real-World Business Benefits from Social Networking
Over the last 3 years, we've introduced more than 3 thousand businesses to social media and delivered 1-1 consultancy for a wide range of clients. We're constantly updating the 'Embrace The Space' content and pack it full of the latest case studies, examples of good and bad practice, hints and tips.
In light of recent legal cases involving social media, our masterclass now includes an entirely new section titled 'Social Media And The Law' to help explain the law of defamation and libel as it applies to content on Twitter and Facebook.
Whether you have some existing knowledge of social media, none at all, or even if you are completely resistant to the idea of joining Facebook, Twitter or Linkedin we are confident you'll leave our session eager to get going and with a stack of new ideas and inspiration to take your business to the next level.
We run the 'Embrace The Space Social Media For Business Masterclass' every couple of months and 100% of those who attended last time said they considered it value for money, and that attending would benefit their businesses.
Feedback from previous Masterclasses:
Great value for money - excellent presentations, time passed very quickly - can't believe how much was covered. Loved the relaxed atmosphere and the variety of the event. Certainly felt inspired!
Anne Quinn, NHS Staff Benefits
From my perspective, it would be hard to improve on what was delivered. Great session!
The workshop was excellent in delivery and content. All aspects of social media for small businesses (including the pitfalls) carefully explained and all questions answered, with humour and in a relaxed atmosphere that makes the subject easier to take in. The session makes me want to know more and use social media with relish!!
Clare Alderson, Millennium Group
Below is a breakdown of the main areas we'll cover. Bear in mind we're always open and flexible so whatever you want to know about social media for business, come along and ask!
An introduction to the social media tools - what they are, how they work and the benefits they can bring your business
Case studies and examples of good practice
How to deal with criticism and complaints
Group Task - evaluating other businesses' use of social media
Goals and objectives - establishing what your business wants to achieve and how you'll go about it
Social Media and the Law - what can go wrong, the risks for organisations that say the wrong thing. A look at the latest case studies and legal controversies. How to keep yourself out of trouble and how to ensure your staff do the same.
'It's All Just Noise!' - Gary Ennis challenges the widely held view that most of the chat on Twitter is pointless and has no benefit for businesses.
Hands On With Twitter - From setting up to the meaning of the hashtag - we'll work you through our 7 steps to Twitter success and introduce you to HootSuite, a tool that will get you immediate business benefits for less than 10 minutes a day.
Tweet It - Can you compose a sample Tweet about your business under pressure? There might be prizes for the best.
Top 10 Business Facebook Tips - the world's most popular social network with more than a billion users is constantly evolving. We'll cut through the confusion and tell you everything you need to know including best practice set up, how to grow your audience and the hidden features most people don't even know exist.
Linkedin Boot Camp - Lots of people have Linkedin profiles that do nothing for them. That's because they're doing it wrong. We'll show you simple but powerful tricks that can transform your profile and make it the most valuable of all social media profiles.
What's Next - A look at the future. What other social networks should be on your business radar and what might you want to do with a QR code? We'll include Google+, Pinterest and a few more.
Making Viral Videos - We'll wrap things up with a fun look at some of the most popular viral videos that have swept the internet in the last few months. What can our businesses learn from them?
Follow On Questions and Answers (bring your own specific problems, concerns and "how-to's" - as we aim to get through them all!).
Please note: Wi-fi enabled laptops are welcomed, but by no means mandatory (most 'Embrace The Space' participants prefer not to use them!), as Gary and Colin provide you with all the hands-on experience to take away and start doing Social Media right!
Register now and book your place to see what all the fuss is about!