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Posts Tagged ‘blog’

SKYPE: A Good Way to Handle Bad Feedback

Thursday, April 7th, 2011

This morning when arriving at NSDesign’s HQ, I did my usual routine of switching on my computers, making a tea and performing my  morning perusal of a emails, blogs and the like – when one LinkedIn group post caught my eye. It was all about one of my favourite things in the world – Skype!

Anyone who knows me, knows that I am an absolute ambassador for the program. Truly. I’ve used for more than a handful of years to keep in contact with  family in friends (periodically) and my dad back in the Silicon Valley  daily. I love the program by and large. It’s on my Mac, my PC (which I seldom use anymore), Nokia phone, iPad and iPod, too. I am pretty much logged on to Skype 24/7.

Lately though, they’ve updated the Skype version for MAC version from 2.8 to 5.0 and ever since I’ve absolutely loathed the user experience. Well it turns out, I’m not the only one.

A whole blog this week was dedicated to the feedback they’ve been receiving on the latest MAC update.

Skype Screen Grab 2.8 for Mac

Skype claims it’s trying to build for the Grannies in China to the students in New England and everything in between. Well, that’s, of course, fair enough. They certainly don’t have a “typical” user demographic.

But  instead of being more streamlined and sleek, the new version was bulky and constricting. It was less easy (impossible?) to have multiple chat windows going on (and multi-tasker that I am, I often carry on several conversations at once). Instead of it being the “simple” program I’ve known and loved it became too complex and no longer user-friendly to be enjoyable.

Enough about my opinion on Skype’s update though, what was really interesting here, to me, is how the company has used its blog to address issues and feedback and then adapt to it. It’s arguably a good case study of the advantage for adapting customer feedback on a blog.

There continues to be an exhaustive amount of feedback  on the subject continuing on:

“The new interface is horrible, frankly its down to where I only login if I know someone needs me otherwise I don’t run the app.” - alexrodriguez

“I have no complaints with 2.8. I’m not sure why you felt it needed such a drastic overhaul. I can multi-task, phone, IM and video just fine. So can my 70 year father and 90 year Grandma. Seriously. They tried Skype 5 and I had to revert it back for them. There is just too much going on there for it to be at all user friendly.” – selfpartwo

I am rather pleased to see that it appears that Skype is taking its criticisms on the chin and will hopefully go back to the drawing board with 5.0 and re-think it.

For those like me, who have been unhappy with this recent overhaul, Skype is now making the old version 2.8 available to download the foreseeable future.

As soon as I read it, I reverted and I feel like all is right in my world again.

Thanks Skype…

(Now if they could just sort out the recent upgrade on the Nokia handsets, I’d truly be over the moon. It’s as bad if not worse than the Mac upgrade.)

Is tumbling the new tweeting?

Thursday, August 19th, 2010

Launched in 2007, Tumblr has until now been one the many social media programmes which has attracted a cult following, but never reached the mainstream heights of Twitter, Facebook et al. However, industry insiders now believe that this multi-media platform may be about to reach a tipping point of popularity, with 15,000 new users every day and, like Twitter before it, will soon explode into the next big thing.

But what is it?

Tumblr is essentially a blogging platform that allows users to post text, images, audio, links, videos, and quotes to a short form blog, known as a Tumblelog. As on Twitter, these Tumblelogs attract followers who can subscribe to your feed and there are options to both like and re-blog information, ensuring that strong postings with informative or useful content are disseminated amongst the community.

Tumblr’s creator David Karp designed the forum with ease of use and access in mind and it has also been made the subject of an app, allowing it to be accessed and used from anywhere. Therefore it is a highly popular forum for those wishing to post various types of files quickly and easily.

If Tumblr does take off as predicted, there is a strong advantage to be had in beginning to develop a Tumblelog now. The forum is especially suited to companies wishing to run a multi-format social media campaign quickly and easily. The programme combines the ease and speed of Twitter with the multi-media aspects of Facebook to create a powerful social media tool that could begin to eclipse many others in the coming months.

Hello World – welcome to the new blog!

Friday, December 21st, 2007

Well… here it is – the traditional “hello world” post, to introduce the new blog from the NSDesign team.

Apologies in advance for the lack of effort in customising the wordpress theme, but we wanted to get this up and running before Christmas, and I promise to spend a little more time on it in January.

So why a blog?..  Well, we wanted an informal space where the team could post “non official” news, thoughts and random stuff.  Far too often we’ve had something of interest to say, but nowhere to say it – hence the birth of this blog.  If you’re a customer of NSDesign then be aware that existing support channels will not change..  you’ll still use the online helpdesk etc when you need support – this blog is not to supplement support – It’s just a chance for us to ramble on various issues (some work related, some not), and for you to get inside the heads of some of the staff.  We’re all really nice people (trust me), and I hope you get to know us all that little bit better….

 Ok…  thats enough for the first post.